Busy, 4G LTE provider of the year has relaunched its brand with a new focus and commitment towards empowering Ghanaian youth and entrepreneurs. With the brand relaunch, Busy is taking its vision and commitment a notch higher by focusing on the youth and leveraging on advanced technology to empower the youth and young professionals to realise their dream.
With a new tagline, #GreatThingsHappen, Busy’s new outlook will also connect the new busy 4G back to its heritage as an ISP that offers the hub for young and up-coming entrepreneurs to connect to the world, develop business plans, network, and kick-start their dreams.
“When we launched our three-pronged youth strategy with the unveiling of our JUMP platform at the end of last month, it was to signify our intentions to operate in a space where the majority of Ghana’s population are and to offer them an incredible access to materials that will inure to their professional and individual growth, this relaunch further accentuates that initial commitment”, the CEO added.
Businesses will also be able to use Chat+, in the same way, Closed User Groups (CUG) are deployed to cut down on expenses and use as customer service channel to engage and interact with their clients.
Michael Fitzgerald added that “in line with this view vision, Busy, is also rolling out several innovative products and services. Such as the “3 paddies” here customers are to recommend a minimum of 3 friends. When any of these three friends join Busy, the person who did the recommendation will receive free data and these new friends who just joined Busy will get to buy the Busy starter pack at a very discounted rate which will come with a lifetime offer”.
Busy recently launched the JUMP online interactive portal with 4 content on education, entrepreneurship, lifestyle and self-improvement category to empower the youth; while offering fresh graduates internship opportunities with a chance for full-term employment.
Busy is the new brand name for Busy Internet, the newest 4G operator in Ghana. In 2016, Busy launched 4G services in Accra and Tema with the brand purpose of empowering Ghanaians to enrich their lives through connectivity. Busy has deployed the latest wireless broadband technology which will enable consumers, SMEs and large businesses to enjoy reliable, high-speed Internet connectivity whether on-the-go or in their homes and offices.
Busy has been at the heart of Internet connectivity in Ghana since it opened the first state-of-the-art cyber café in the iconic building in 2001. It has since grown to become Ghana’s leading Internet Service Provider with services in 5 regions across Ghana (Greater Accra, Ashanti, Western, Northern and Eastern), and has received multiple CIMG awards over the years. Business and Consumers can be confident that Busy will remain at the forefront of technological development and will continue to connect Ghanaians with each other and the best of the web.
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